SPIN is a fresh platform that connects people through creativity and collaboration, with music at its core. Designed to support diverse artists and foster connection, SPIN is a brand with a vision for the future of music and culture. Inspired by the origin of spinning records, SPIN is taking the concept further by spinning ideas, breaking norms and rethinking the usual. This goes beyond curating a balanced and diverse lineup. It’s about experimenting with unconventional running orders, pairing acts for unique b2bs and entrusting the creative process to a diverse and collaborative curation team.