With over a decade of experience, The Ego is the alias for the brand-new electronic music project of Mexican DJ and producer Diego Cuevas. Formerly known for playing in clubs since underage, and as part of local rock bands, his abilities to seamlessly mix subgenres like house, tech-house, afro house, nu-disco and latin have earned him local recognition. Diego is also a talented music producer, collaborating with local artist in past projects like Go Caves and Desirio, developing into other music genres and reaching a wide audience in online platforms. After playing in the best clubs of his hometown Guadalajara and having a few residences, lately The Ego has been playing around Europe in cities like Paris and Madrid, even in raves in the Sahara desert of Morocco.