
Fortune (Us)

Fortune (Us)
Biografía
Fortune is widely recognized and respected as a key player throughout the region.
Growing up in England, her favorite moments were epic family parties with live music,
dancing and 200 or so happy people. Playing multiple instruments, early years were
also influenced by local Bristol artists like Massive Attack and Roni Size. Then rave
culture erupted. Steve Silk Hurley's Jack Your Body was the #1 selling record in the
country, The Prodigy and Carl Cox became household names, and she was hooked. By
16 she was involved with rave promoters Transition.
At 19 Fortune landed in California with $140 and a suitcase. No dance music, "The
Chronic" bumped out of cars and clubs, East battled West and she embraced her hip-
hop education. Returning to UK a year later a new genre was sweeping the nation -
jungle. She absorbed DJs blowing up the clubs: Grooverider, Sasha, LTJ Bukem.
Six months on she arrived in Milwaukee. A fixture in the emerging club scene, she took
up djing, quickly landing underground hip-hop residencies and developed a style that
includes her house, techno and broken beat influences. Fortune played noted
establishments across the States, including San Francisco's The EndUp; Detroit’s TV
Lounge; Minneapolis's First Ave, and is a regular at Chicago's legendary Smart Bar.
She’s played the Canary Islands, Spain, and headlined in the city that influenced her so
much, Bristol. Festivals include multiple appearances at Spring Awakening,
Summerfest, Even Furthur, Wavefront and Winter Warmer.
A testament to her range, she's been booked as direct support for a diverse array of top
tier artists, notably Adam X, Audiojack, Claude VonStroke, Colette, Cassy, Catz &
Dogz, Danny Daze, Derrick Carter, Gaiser, Gene Farris, Green Velvet, Honey Dijon,
J.Phlip, Joey Beltram, Justin Martin, Kate Simko, Kaskade, Kenny Glasgow, Kid Sister,
KiNK, Kool Keith, Lahrs Behernroth, Pan Pot, Superjane, Will Clarke.
By ’09 recession had shut down Milwaukee music. Determined to keep house and
techno present, Fortune shifted focus to her promotions company, producing non-stop
events, the only area woman to make independent electronic music promotions a full
time profession. Discontent with skewed industry dynamics, she implemented the Apart
internship, produced panels and workshops to foster visibility and equity, transitioned
Apart Artists from collective to an agency representing 14 diversely talented djs/
producers, and is a vocal advocate for increased safety in the WI music space.
Fortune’s mission: Facilitate well being through music, whether as a dj, promoter,
mentor or agent.
"Since those first family parties, I've seen music bring people together, sharing
happiness. Making that available to all, moments to dance, smile, or just close ones
eyes ... that's what moves me.



